Photography is a service, and a personal one at that. Your clients are letting you into their lives, and trusting you with some pretty big moments. The more you can give them reason to feel comfortable with hiring you, the better.
A Camera is a perfect tool for doing just that. It gives you the opportunity to show who you are, why you are a photographer, and what value you can provide to a prospective client. It gives them a look into your motivations and how you treat your clients—info that will be important to their decision.
And, of course, it lets them see your latest and greatest work! When you are just getting started (as in, during you first 5 – 10 years as a shooter) you are probably going to be improving your work at a very rapid rate. Portfolio sites have a tendency to get stagnant, and many photographers neglect to update them regularly. A photographer ensures that prospective clients are seeing your newest (and likely best) images. That ensures that they are familiar with your current shooting style, which also has a tendency to evolve!
since they have frequent updates and lots of memorable moments. A well-maintained and frequently updated photographer can absolutely shoot up the in themselves!
Another benefit is that photographer are a really great way for your clients to share the images you took of them! People love seeing their own photos on their photographer’s click, and will share the link with all their family and friends. Um….hello awesome word-of-mouth marketing!! Our clients might even ask you if they’ll be clicked, they’re so excited to be featured. Take the time to make great posts for our clients, share why you enjoyed working with them, and they’ll love the experience, and spread the word about you. Win-win!!